Hyundai Transys Sparks Saudi EV Future with Ceer Partnership

In a bold move that signals a new era for the automotive industry, Hyundai Transys has signed a landmark 10-year contract with Ceer Motors, a cutting-edge battery electric vehicle (BEV) manufacturer based in Saudi Arabia. This US$2.2 billion deal will see Hyundai Transys supply its innovative integrated Electric Drive System (EDS) to Ceer, marking a significant step forward in the Kingdom’s ambitious drive towards electrification.

Hyundai Transys, a subsidiary of Hyundai Motor Group, is renowned for its advanced transmission systems for both internal combustion engines and electric vehicles. The company’s EDS, which includes the drive motor, inverter, and reduction gears, is celebrated for being more compact and lightweight than traditional BEV drivetrains, while still delivering superior power efficiency. This partnership underscores Hyundai Transys’ commitment to pushing the boundaries of electric vehicle technology and capitalizing on the burgeoning global demand for electrification.

Ceer Motors, established by Saudi Arabia’s Public Investment Fund (PIF) in 2022, is at the forefront of the Kingdom’s automotive transformation. With a bold vision to produce 500,000 BEVs annually by 2030, Ceer is driving Saudi Arabia’s transition to a sustainable, high-tech economy. The Kingdom has set ambitious targets, including achieving 30% BEV sales in cities like Riyadh and exclusive BEV operation in NEOM, the futuristic city slated for completion by 2030.

This partnership with Hyundai Transys positions Ceer to lead the Middle East’s electric vehicle market, offering a range of models from SUVs to sedans and coupes. The collaboration not only aligns with Saudi Arabia’s Vision 2030 but also sets the stage for the Kingdom to emerge as a global hub for electric vehicle innovation.

This initiative symbolizes the Kingdom’s commitment to innovation, global connectivity, and economic transformation, cementing Riyadh’s status as a premier international travel hub.

“Hyundai Transys signs 10-year BEV deal with Ceer” was originally created and published by Just Auto, a GlobalData owned brand.